You couldn't make this stuff up (again)

Muck Rack Daily

You couldn't make this stuff up (again)
March 20th, 2019 View in browser
Muck Rack Daily

Today on the blog, we're sharing 4 tips for success regarding How to pitch contributed content. There's currently There’s a tremendous amount of opportunity for PR professionals to get their company and clients in the news and contributed articles can be a great way to position a brand as a thought leader in the industry.


We’re contractually bound to discuss 2020 every day until the next election

As such, here’s Ben Terris in the Washington Post with Are Beto and Amy O'Rourke the future of politics or the past? Alex Seitz-Wald called it a “Must read.” And Michael Calia got from it that “O'Rourke is a Joseph Campbell guy. ... The Beto With a Thousand Faces.” But you know, make your own assumptions. We’re not the boss of you.

It was only a matter of time before we had this story to share: Joe Biden Tells Supporters He Plans 2020 Bid. The news specifically comes from Emily Glazer and Ken Thomas at the Wall Street Journal. But it might as well have been whispered in the wind because, really, is anyone surprised? Reid Epstein points out that the former VP is “making calls today telling would-be donors he’s in for 2020 & hoping for a big day-one cash splash.” Andrew Ackerman added, “Biden is concerned he won’t garner the millions in online donations that Beto O’Rourke and Bernie Sanders announced at the beginning of their runs.”

Given this news, Margaret Sullivan’s Perspective in the Washington Post couldn’t have been better timed. Read her latest piece Beto, Biden and Bernie: The B-Boys and the media’s dangerous, self-fulfilling prophecy before you make any decisions. Sullivan added on Twitter, “The Democratic field is historically diverse, but the media love is lavished on three white men.”

‘A more attractive medium’

ProPublica’s Jack Gillum and Ariana Tobin reported that Facebook won’t let employers, landlords or lenders discriminate in ads anymore. Gillum added, “This marks a settlement with various civil-rights groups, coming two years after ProPublica's reporting.”

Mike Isaac at the New York Times wrote that The New Social Network That Isn’t New at All. He spoiled the surprise on Twitter with “I wrote about newsletters.” “ When our inveterate tweeter @MikeIsaac became disenchanted with social media, he turned to the newsletter: ‘The inbox is becoming a more attractive medium than the news feed,’” Gregory Schmidt added.


We woke up to the trailer for Quentin Tarantino’s ONCE UPON A TIME IN HOLLYWOOD. If you’re wondering when you can watch it, Tom Grater said it’s “apparently set for Cannes premiere.” Esther Zuckerman kept her trailer review simple: “Yeah, okay, let’s fucking go I’m all in.” Jonathan Dean added, “Light on their feet and flippant - my favourite mode for both DiCaprio and Pitt, which augurs well.”

The universe also blessed us with the “Stranger Things” Season 3 Official Trailer. The full season will be out on Netflix July 4. What can you expect? “omg the mall, teens, hormones, america, monsters... this is extremely my jam,” Meghan Kelly tweeted. Kathryn Williams announced, “Anyone who knows me, knows I love #StrangerThings like mad. And I can't wait for s3. This is an amazing trailer. The music + everything, gave me goosebumps.”

George and Donald J.

The disintegrating relationship between George Conway (husband to Kellyann) and Donald Trump continues playing out in the news. Today, John Wagner wrote in the Washington Post that Trump lashes out at George Conway, who has been questioning his mental health, calling the lawyer “A total loser!” Here’s David Beard with another take on the situation: “Respected Republican lawyer, whose wife is Trump's mouthpiece, questions president's mental competence.”

Also in the Washington Post, a letter from George Conway from May 2017 turning down the president's offer to be a top DOJ official.


First, the BBC reported that the UK “won't seek long Brexit delay”.

The Financial Times then published Theresa May asks for three-month exit extension as part of their Brexit live coverage. "I'm increasingly coming to the conclusion that the only way to stop No Deal may be to vote for her deal...I'm not happy about that. I think that was her plan all along,” Gareth Snell, Labour MP for Stoke-on-Trent Central, said and Jim Pickard tweeted.

From Emmanuel Berretta at Le Point in France reported that French president Emmanuel Macron refuse de reporter la date du Brexit. Benjamin Craig translated, “French press reporting Macron will rule out a delay, if true the crisis is about to come to a head.” Michael Chessum chimed in with, “Oh Jesus Christ.”

The Telegraph went ahead and published an op-ed from Donald Trump Jr. where the president’s son write: Theresa May should have taken my father's advice on Brexit. Nigel Farage tweeted: “Donald Trump Jr. and this U.S. Administration are our friends, not the likes of Mr. Juncker. Brexit must be delivered next week.” Chris York, meanwhile, pointed out: “Donald Trump Jr, net worth of around $300 million and currently running a global business empire, has written a piece in the Tele about how evil the ‘global elite.’” Robert Peston also tried to be a voice of reason, writing: “The son of the billionaire president of the U.S. accuses ‘the establishment elites’ of trying to ‘subvert the will of the people’ over Brexit. You couldn't make this stuff up (again).”

Florida news

Florida Prosecutors Offer to Drop Charges Against Patriots Owner Robert Kraft, Andrew Beaton reported in the Wall Street Journal. Those charges, in case you forgot, were for solicitation at Orchids of Asia Day Spa. Beaton pointed out the proposed agreement calls for the men to admit they would have been proven guilty at trial. “It's an unusual deferred prosecution agreement, and it's unclear if it will be accepted.”

Julie Brown at the Miami Herald wrote: She was the victim in Jeffrey Epstein’s secret plea deal. She didn’t even know it. The story focuses on the 16-year-old girl who state prosecutors now say was the victim attached to the mysterious plea deal given to multimillionaire Jeffrey Epstein.

And Politico’s Gary Fineout reported that Andrew Gillum will launch a Florida voter-registration campaign to trip up Trump. Marc Caputo: “The return of @AndrewGillum: he’s launching a mammoth voter registration campaign in Florida after losing the race for governor by less than half a point.”

More Wednesday reads

A Star Witness Says He Helped Frame Five Innocent Men — And Chicago Prosecutors Were In On It, according to BuzzFeed News’ Melissa Segura. The piece, per Heidi Blake, is “The latest in the extraordinary series by @MelissaDSegura that has seen 10 men exonerated.”

Seamus Hughes at Politico insisted that The Federal Courts Are Running An Online Scam and added, “Access to public records is an inherent right in a functioning democracy.”

The Los Angeles Times has a follow-up to last week’s college bribery scandal with No soccer experience, but she still got a spot on elite UCLA team in admissions scandal. Matthew Ormseth and Richard Winton put in the work on that piece. “Oh, wow: One of the students in the college admissions scandal actually *made it onto UCLA's soccer team* for a season.” Matt Pearce wrote.

Here’s Apple’s announcement about their new AirPods, which the company insists are getting even better.


Question of the Day

Yesterday, we asked: Bill Hader spent his first years in Los Angeles working as a PA but he quit that part of show business after a particularly exhausting experience on the set of what film?

Answer: It was while working on “The Scorpion King” that the comedian decided to hang up his PA hat and focus on other projects - which eventually landed him on “Saturday Night Live.”

No one tweeted the correct answer but we do appreciate that Grant Britt‏ gave it a try.

Your question of the day for today is…Before his eponymous late-night show with fellow Bodega Boy Desus, The Kid Mero was writing ALL CAPS album reviews for which music site?

As always, click here to tweet your answer to @MuckRack. We’ll announce the winners tomorrow!

Don’t forget - if you change your job in journalism or move to a different news organization, be sure to email us (hello [at] muckrack [dot] com) so we can reflect your new title. News job changes only, please! Thanks!

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