Journalists from Digiday, CNBC, WHYY & Adweek weigh in on pi

Muck Rack Daily

Journalists from Digiday, CNBC, WHYY & Adweek weigh in on pitching
October 21st, 2018 View in browser
Muck Rack Daily

When journalists receive between 50-100 cold email pitches per day and admit to rejecting a whopping 95% of them, it’s more important than ever to make sure you’re getting it right.

Wouldn’t it be great to know exactly what will prevent your pitch from ending up in the trash before you’ve sent it?

Muck Rack had the opportunity to interview four journalists about what they look for in pitches from PR professionals. 

Read on to get expert advice on crafting the perfect pitch, and check out some other popular blog posts from the past few weeks.

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How Taco Bell uses Muck Rack to achieve their PR goals

“Muck Rack is the map, compass and GPS for navigating the ever evolving media and journalist landscape.Truly without them, as a PR practitioner, I would be lost. -Matt Prince, Senior Manager of Public Relations and Brand Experience, Taco Bell

Learn how Taco Bell, the world’s largest Mexican-inspired quick service restaurant brand, uses Muck Rack to:

  • Curate topic-specific media lists with Muck Rack’s journalist search engine.
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The 2018 PRSA International Conference took place last week in Austin, Texas. Muck Rack's own COO Natan Edelsburg led a session called Newsjacking: How PR Pros Can Capitalize on Real-Time Journalist Insights. Check out the presentation. (Tweet it)

PR pros love a peek inside the minds of the journalists they pitch and work with on stories. Muck Rack had the opportunity to chat with Tracy Swartz, a reporter at the Chicago Tribune. Read on to get to know Tracy a little better. (Tweet it)

Muck Rack is always looking for guest bloggers! If you’re interested in writing for us, check out our submission guidelines and send us a pitch. 

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