6 steps to a successful broadcast segment

Muck Rack Daily

6 steps to a successful broadcast segment
September 23rd, 2018 View in browser
Muck Rack Daily

TV news is still the top platform for news consumption in the U.S.

Broadcast television is a great way to reach a large local or regional audience. It can also have a powerful impact on your PR goals.

Read on for a few tips to help you put together a successful pitch, and check out some other popular blog posts from the past few weeks.

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How Duolingo uses Muck Rack to achieve their PR goals

“Muck Rack is the most plugged in platform out there. If you want to get journalists where they are, which let’s be honest, is Twitter, Muck Rack is absolutely the best way to do that.” -Michaela Kron, Senior PR Manager, Duolingo

Learn how Duolingo, the most popular language-learning platform worldwide, uses Muck Rack to:

  • Curate topic-specific media lists with Muck Rack’s journalist search engine.
  • Expand Duolingo’s international media reach.
  • Monitor company mentions from journalists through Muck Rack Alerts.

Download the full case study!

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Muck Rack is always looking for guest bloggers! If you’re interested in writing for us, check out our submission guidelines and send us a pitch. 

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