Not that long ago, the public relations landscape looked very different.
The majority of interactions between media professionals and the public happened only during major events, and through a handful of public channels like radio, television or print newspapers.
Then social media came along and changed everything.
In Muck Rack’s How to Seamlessly Integrate Social Media Into Your PR Efforts, you’ll learn:
- Why PR pros need to use social media.
- Strategies for finding the right journalists on Twitter to pitch.
- Quick tips for using social media effectively as a PR professional.
Click here to download the full guide, and check out some other popular blog posts from the past few weeks.
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Stay on top of an ever-changing PR landscape
with Muck Rack’s Alert Emails
Timing is everything when it comes to finding new PR opportunities, discovering potential crises and engaging with journalists through social media.
Muck Rack Alerts notify you any time a journalist is looking for a source or sharing relevant information on social media, or when a story is published that needs your attention in minutes. Track your company and competitors as news breaks and identify which journalists are already interested in topics related to your campaigns.
Curious to learn more? We'd love to show you how Muck Rack works!