With a global usership in the billions, social media has become one of the fastest growing industries in the world.
Its influence is simply too large to ignore.
And while social media has touched just about every industry under the sun in some capacity, it has had a huge, and arguably more pointed, impact on the public relations industry.
Read this post on the Muck Rack blog for five key ways social media has impacted the PR industry and check out some other popular blog posts from the past few weeks.
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How The Marshall Project uses Muck Rack to achieve their PR goals
“We researched a number of different media platforms, but it very quickly became clear that Muck Rack was going to be the best at doing everything we needed it to do.” -Andrew Epstein, Communications and Development Associate, The Marshall Project
Learn how The Marshall Project, a nonprofit news organization covering the criminal justice system, uses Muck Rack to:
- Pitch and engage with top-tier media through Muck Rack’s database and pitching platform.
- Discover which journalists follow and interact with The Marshall Project on Twitter.
- Craft powerful media roundups through Muck Rack Alerts.
Click here to download the full case study!