This is what happens when the crisis starts without you

Muck Rack Daily

This is what happens when the crisis starts without you
November 19th, 2017
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Muck Rack Daily
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Let’s say you’re in charge of communications at your organization and you’ve just boarded a two-hour flight on a business trip.

One of your organization’s employees did something totally disgraceful and it was captured on video. About the time your aircraft has reached 10,000 feet, that video already has 20,000 hits on social media.

Your crisis has started without you.

While crises can’t always be avoided, you can take proactive steps against the unexpected.

Read this post on the Muck Rack blog for tips on building a crisis management plan and check out some other popular blog posts from the past few weeks.

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