No haters here: Eight PR pros & journalists on building bett

Muck Rack Daily

No haters here: Eight PR pros & journalists on building better relationships
March 26th, 2017
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Muck Rack Daily
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Sometimes the very people who can feel like the bane of our existence can, in the next moment, be the heroes who seem to rush in and save our hides. That applies to the relationships between PR pros and journalists: as many gripes as these two counterparts may have with one another, they are – once in awhile – capable of working together in harmony.

On the Muck Rack blog, eight PR pros and journalists tell you about those who went above and beyond and the general habits that leave them with a warm, fuzzy feeling

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Read on for more, plus some other popular blogs from the past few weeks.

Muck Rack advanced search: The simplest way to find people and articles

For PR pros, finding the right reporter for the right story is crucial to, not only making sure to land the story, but also putting your best foot forward in beginning a new relationship with a key journalist that covers your industry. But how can you be sure you’re pitching the right people?

Muck Rack’s advanced search allows you to find journalists who cover your industry, company, competitors and the topics most important to you in a simple, user-friendly interface. Know which journalists are sharing on social media and search the full text of articles they’ve written and links they’ve shared to be sure you’re sending the right pitch to the right reporter.

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Muck Rack's Top Blog Picks
 

Here's why brand values are more important than ever

All brands should prepare themselves for backlash surrounding a controversial social issue in today’s polarizing political climate. Consult this guide to get your team prepared.
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When agencies turn PR newbies loose on journalists

Every so many months you’re introduced to yet another new, inexperienced PR agency pro representing a company or brand you cover. Here are four reasons why.
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Ready, set, adapt: Key marcomms questions for the "Internet of Things" era

Our lives are becoming more and more automated thanks to budding technology like Google Home. Here are some ways to strategize your marketing to keep up with the trends. (Tweet it)

Are you guilty of these four email pet peeves?

There are unwritten rules guiding email etiquette. Are you making any of these faux pas in your written communications? Check this list before sending your next email. (Tweet it)

 
Muck Rack is always looking for guest bloggers! If you’re interested in writing for us, check out our submission guidelines and send us a pitch. 
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