If you’ve worked in PR for a least a few years, you’ve likely, in some way, been involved with hosting or planning a media event.
Whether it’s a new product launch, holiday gift guide feature or professional panel, there’s one thing that media want, and that’s interesting content to share with their audience.
On the Muck Rack blog, Jeffrey Eisenband from sports and lifestyle website The Post Game, as well as a digital editorial assistant from Shape Magazine and senior reporter at US Weekly, weigh in on what makes a media event appealing to them and how to get them there. Read on for more, plus some other popular blogs from the past few weeks.
TPEC Directory now available online via Muck Rack!
The TPEC (Television Publicity Executives Committee) directory, used by publicists at broadcast and cable networks, studios, and public relations firms, as well as by independent publicists, is now available online via media lists on Muck Rack.
This digital edition of the directory makes it faster and easier to get in touch with top tier journalists from a variety of television networks.
To get a copy of Muck Rack's online TPEC Directory, fill out this form to schedule a call with one of our experts about a free two-week trial by November 30!